JUN 24 DEADLINE - Express Interest by June 24 for Digital Tourism Strategy for The Gambia

Develop a national strategy for the digital transformation of the tourism sector in The Gambia.

Diagnosis: Analyze the current level of digitalization across the tourism value chain.
Business Case: Establish the business case for digital investment and identify barriers.
Strategy Development: Collaborate with the Ministry of Tourism and Culture (MoTC) to draft the strategy, including goals, investment requirements, opportunities, capacity building, and policy reforms.
Stakeholder Agreement: Define roles and responsibilities with stakeholders.

Deadlines: