JUL 11 DEADLINE - Marketing for St. Johns County, FL

St. Johns County seeks a full-service consultant to develop and execute a comprehensive tourism marketing program.

  1. Primary Objectives:

    • Translate the County’s brand through various advertising mediums.

    • Partner with local tourism organizations.

    • Provide strategic consulting during crises.

    • Develop strategies to maintain and grow visitation.

  2. Target Audience: U.S., Canada, priority international markets, Florida residents, wedding/meeting industry decision-makers, travel trade professionals.

  3. Services Required:

    • Develop annual marketing plans.

    • Identify travel trends.

    • Generate media placements.

    • Develop target media lists and pitches.

    • Produce monthly performance reports.

  4. Deadline: July 11, 2024