MAR 20 DEADLINE - Communication, Marketing and Digital Services

Project Overview:

  • AFD project "Emergence of the first trails network from the Mediterranean" aims to create the Med Trails Network.

  • Countries involved: France, Jordan, Lebanon, Palestine.

  • Budget: €2,769,231.

  • Objectives:

    • Establish a network of long-distance hiking trails.

    • Support local economies along the trails.

    • Analyze climate change effects on hiking tourism.

  • Partners:

    • AFRAT, Tétraktys, Jordan Trail Association, Lebanon Mountain Trail Association, Palestinian Heritage Trail.

    • AFRAT and Tétraktys have extensive experience in rural tourism and heritage preservation.

    • Partner associations have over ten years of experience in trail structuring and animation.

  • Consortium Background:

    • AFRAT: 60 years of experience in training, regional development, and tourism, focusing on rural and mountain areas.

    • Tétraktys: Founded in 1994, aims to share Alpine heritage internationally and supports rural and mountain communities.

    • Palestinian Heritage Trail: A 500km cultural hiking route fostering connections with local Palestinians.

    • Jordan Trail Association: Offers 40 days of hiking over 675km, crossing diverse landscapes and villages.

  • Project Impact:

    • Enhances tourism in the Mediterranean region.

    • Promotes sustainable economic and social development.

    • Preserves environmental and cultural heritage.

  • Application Details:

    • Application deadline: March 20, 2024, at 12:00 pm (CET/France time).

Lift tourism in the opening statement:

  • The consultation for creating the Med Trails Network brand identity, website, communication strategy, and marketing plan seeks to boost tourism in the Mediterranean, fostering economic growth and environmental preservation.

RFP HUBWeb Dev