DEC 13 DEADLINE - Global Media Planning and Buying Services for Tourism Ireland
Tourism Ireland is seeking a qualified agency or agencies to provide media planning and buying services across 13+ global markets, including the USA, Canada, and Great Britain. The contract, valued at €210 million over 7 years, aims to enhance Ireland’s tourism through strategic media investments, audience segmentation, and performance optimization. Services will be coordinated centrally, though the agency is not required to be based in Ireland.
Proposal Submission Deadline: December 13, 2024, by 12:00 PM (UTC)
Contract Duration: August 1, 2025 – July 31, 2032
Estimated Annual Value: €30 million