APR 3 DEADLINE - Tourism Marketing Strategy.

Town of St. Marys Corporate Services Department

  • Objective: Development of a Tourism Marketing Strategy

  • Scope:

    • Identify a 5-year strategy for destination management and product development.

    • Enhance visitor attraction and services to improve the visitor experience.

    • Inform staff decisions on promoting St. Marys as a destination.

    • Highlight local assets, including history, shops, services, amenities, events, and culture.

    • Conduct research on target markets.

    • Develop tourism materials.

    • Recommend future assets to bolster St. Marys economy.

  • Desired Consultant Qualities:

    • Creative and dynamic.

    • Experience in destination management and tourism marketing.

    • Ability to identify and leverage local assets effectively.

    • Proficiency in market research and strategic planning.

  • Key Deliverables:

    • Comprehensive 5-year tourism marketing strategy.

    • Enhanced visitor attraction and service improvement plan.

    • Staff decision-making support materials.

    • Highlighted local assets report.

    • Market research findings.

    • Developed tourism materials.

    • Future asset recommendation report.

  • Submission Details: Interested consultants should refer to RFP COR-17-2024 for submission instructions and deadlines.

RFP HUBMarketing