JUL 16 DEADLINE - Southeast Asian Representation for Western Australia

Client: Western Australian Tourism Commission (Tourism WA)

  • Scope: Market representation services for Southeast Asia (Singapore, Malaysia, and Indonesia).

  • Objective: Develop and implement innovative tourism marketing campaigns to promote Western Australia, increase visitation and spending, and report on market trends.

  • Key Requirements:

    • Base personnel in Singapore, Malaysia, and Indonesia.

    • Travel to Western Australia and within the region.

    • Provide regular and ad-hoc reports.

    • Maintain strong industry relationships and alliances.

    • Align with Tourism WA's brand strategies.

  • Key Deadlines:

    • Closing Time: 2:30PM Perth Time, July 16, 2024.

    • Offer Validity Period: 6 months.

    • Marketing Plan Submission: By March each year, finalized by May annually.

    • Annual Stakeholder Feedback: Conducted annually.

  • Term: 2 years with three 1-year extensions.

Made KnownMarketing, Representation, Public Relations