RUSSEL'S IDEA: Hablo— A dashboard for destinations to manage their sales activity and offices around the world
We are looking for three tourism boards and/or DMOs in Latin America or South America who would like to beta test Hablo as they are new emerging markets for us.
+ What is your name?
Russel
+ Where are you located?
The United Kingdom
+ In one sentence, tell us about your idea.
Hablo is a new technology platform dedicated to the travel industry that allows destinations to manage both their global B2B sales activity and international representation offices around the world from one dashboard.
+ Describe your ideal collaborative partner or partners.
We are looking for three tourism boards and/or DMOs in Latin America or South America who would like to beta test Hablo as they are new emerging markets for us.
+ What is the most immediate or most pressing challenge you're facing right now?
We are well established in certain geographic markets but are looking to expand, so we are looking to partner with tourism boards HQed in Latin America or South America to beta test with their trade partners.
+ What is it about your idea that makes you feel good?
Hablo seeks to reconnect the travel industry post pandemic to help drive sales and aid recovery for all. For destinations, we’re also bringing the international representation model online for the first time, to help create efficiencies and greater transparency when employing external agencies to manage efforts on your behalf in international source markets.
+ What makes your idea innovative? Why has no one ever done it before?
Hablo offers the latest technology to streamline communications and create efficiencies to help drive business between travel agents, tour operators, destinations and private sector travel brands around the world.
The platform’s inbuilt functionality allows you to post destination updates to your community of followers, conduct live webinars and virtual sales calls, manage your industry event registrations and launch sales incentives – all designed to keep your trade community engaged, while providing them with the tools they need to successfully sell your destination and drive increased visitation for you and your private sector partners.
Hablo also offers multiple language settings so that you and your offices can effectively engage with your trade community wherever they are in the world. English, Spanish, French, German, Italian and Basic Mandarin are already available with more languages being added all the time. All trade activity can also be targeted to specific regions and be filtered by your follower’s roles and responsibilities to ensure you’re sending the right communication to the right person.
+ Who will benefit the most from your idea?
Travel agents, tour operators, destinations and private sector travel brands around the world.
+ Ideally, when would you launch this idea?
I've already launched my idea
+ Indicate which UN goals your idea relates to?
Industry, Innovation and Infrastructure
Decent Work and Economic Growth
Sustainable Cities and Communities
Partnerships to achieve the Goal
+ At Sigmund, we are interested in ideas at the intersection of People, Planet, and Profit. How does your idea relate to these three categories?
We are committed to creating an inclusive, sustainable and philanthropic ecosystem that has a positive impact on tourism organizations and communities around the world by facilitating communication and driving business for all.
+ If you have a website for your idea, please enter the URL below.
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