St. Johns County seeks a full-service consultant to develop and execute a comprehensive tourism marketing program.

1. Primary Objectives:

   • Translate the County’s brand through various advertising mediums.

   • Partner with local tourism organizations.

   • Provide strategic consulting during crises.

   • Develop strategies to maintain and grow visitation.

2. Target Audience: U.S., Canada, priority international markets, Florida residents, wedding/meeting industry decision-makers, travel trade professionals.

3. Services Required:

   • Develop annual marketing plans.

   • Identify travel trends.

   • Generate media placements.

   • Develop target media lists and pitches.

   • Produce monthly performance reports.

4. Deadline: July 11, 2024