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Gambia Tourism Board seeking marketing firm to launch new destination brand and campaign

Gambia Tourism Board

Deadline: Sep 2, 2026

Banjul, The Gambia. The firm is required to conduct at least one in-person training session in Banjul, and international travel for trade shows and market sweeps is expected. No specific local registration is mandated, so international bidders are eligible to apply.

Not Specified

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Overview

REQUEST FULL DOCS via email - mceesay@piumotc.gm, bkujabi@piumotc.gm, kjagne@piumotc.gm The Gambia is a West African nation known for its beaches and birdlife; the Board seeks a partner to roll out a new brand identity, execute the #FindMySmile campaign, and drive market penetration across key source markets. The scope includes branding, digital marketing, trade outreach, and PR to improve tourism arrivals through 2027.

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