2027 Agency of Record – PR, Advertising & Creative Services

Visit Aurora, the official Destination Marketing Organization (DMO) for Aurora, Colorado, seeks one integrated Agency of Record for the 2027 program year to lead Public Relations, Advertising Strategy & Media Buying, and Creative Services. The selected agency will help Visit Aurora position Aurora as a compelling destination for leisure travel, meetings, conventions, events, and group business. Scope covers: strategic leadership & account management, proactive earned media outreach, paid media planning/buying across digital and traditional channels, creative campaign development, and integrated measurement/reporting. Agencies may bid on individual service areas or as an integrated AOR across all three. Key timeline: Letter of Intent to Bid due September 4, 2026 (submit to DavidJacobson@visitaurora.com). Final proposals due September 18, 2026. Finalist interviews week of September 21. Award announced October 1, 2026.