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MAY 3 DEADLINE - Framework for Sport Tourism Event Partnership for STEP ST. John’S)

The Sport Tourism Event Partnership (STEP) aims to enhance its role in sport tourism by prioritizing events to bid on efficiently.

  • It involves stakeholders like Destination St. John’s, Sport NL, and various municipal bodies. STEP has a successful track record of securing economically impactful sporting events.

  • To streamline its efforts, STEP plans to develop a gating process or funnel to prioritize events.

  • This involves establishing criteria for event prioritization based on hosting capacity and considering emerging trends like E-Sports.

  • Additionally, a scorecard will evaluate events based on economic, social, and cultural impacts, among other factors.

  • The process will culminate in a collaborative effort to generate a final list of events for approval, involving stakeholders and priority sports organizations. The timeline aims for event decisions by September 30, 2024.