Request for Proposal (RFP) seeks sealed proposals for a public relations agency specializing in leisure travel.

• Aim: Increase New Mexico's earned media value, positioning it as the primary destination for adventurous travelers.

• Submission deadline: March 29, 2024, at 3:00 pm (MST).

• Scope of Work: Collaborate with NMTD to enhance destination brand awareness and attract venturesome travelers.

• Procurement allows partnering with agencies outside New Mexico for broader reach and enhanced performance.

• Contract term: Up to four (4) years.

• Single award: Only one agency will be selected.

• Exclusive use: The contractual agreement resulting from this procurement is exclusive to the selected parties.